Shopping with confidence on Shop
Shop is a shopping and tracking app built and operated by Shopify. Stores that sell products through Shop must meet the trust, safety, and fraud-prevention requirements set by Shopify, and your saved information is stored securely.
To shop with confidence, review the safeguards that Shop has in place, follow the best practices before you buy, and learn where to report a store if you have concerns.
On this page
How stores qualify to sell on Shop
Before a store can sell in Shop, it's screened against the following trust, safety, and fraud-prevention requirements set by Shopify:
- Eligibility requirements for Shop and Shopify Payments, including compliance with the Shopify Terms of Service and Acceptable Use Policy
- Products that meet Shop's product eligibility requirements
- Compliance with Shop's content policies
- A chargeback rate under 1% over the past 6 months
Stores are reviewed on an ongoing basis. If a store falls out of compliance with these requirements, then it's made ineligible and can no longer be displayed or advertised in Shop.
The Buy with Shop button, which lets you pay for an order using Shop Pay, is displayed at checkout only for stores that meet Shop's eligibility requirements.
Your information and privacy on Shop
Shop stores your saved information securely, and your shipping and billing details are shared with a store only after you place an order. To learn how your payment details are kept secure, refer to Using Shop Pay.
You can add extra protection to your account, such as passkeys and verification codes, from your Shop Pay security settings.
You can also manage the information that Shop has access to, and delete your data or your Shop account at any time. To manage your information, refer to Manage your data and privacy settings and Managing your Shop account and data. To understand what information Shop collects and how it's kept secure, refer to the Shopify Consumer Privacy Policy.
Best practices before making a purchase on Shop
Review the following best practices before making a purchase through Shop:
- Check the store's product reviews and star ratings to learn about other customers' experiences.
- Review the store's shipping, return, and refund policies, so you know what to expect.
- Be cautious if a product's price seems far lower than you expect. Consider reporting the store to Shop if you suspect potential fraud.
- If an order that you don't recognize is displayed in Shop, then report the incorrect order information.
To understand Shop's role in your shopping experience, review the Shopify Consumer Terms of Service.
Reporting a store
If you're concerned that a store might be engaging in fraudulent activity, or a store has misleading or inappropriate content, then you can report it. To report a store or get help with an order, refer to Reporting an order issue and getting help.
To report a specific piece of content, such as a shoppable post or video review, rather than a whole store, refer to Report content in the Shop app.